country music tours

Country Music Still Thriving?

By admin ⋅ July 11, 2008 ⋅  Email This Post ⋅  Print This Post ⋅ Post a comment

Showing that country music and the culture surrounding it is thriving even in what many would call a lackluster economy, it was announced this week that Tim McGraw’s 34 show tour grossed roughly $20 million and drew close to 500,000 fans. Usually playing shows with his wife Faith Hill, McGraw opted to tour solo this year and still reaped the benefits.

Tour promoter Brian O’Connell of Live Nation said, "It was another great McGraw concert event. It was especially strong given the state of the economy. We worked hard with Tim’s team to maintain his cutting edge production, trend setting sponsorship programs but giving the fans a break on the price. The average ticket price was less than $50 compared to most summer tours on the road this year which averaged $75 or $80."

Will this trend continue even at a time when pockets are tight due to high fuel costs and a rising cost of living? Country music does have a very loyal fan base, so the odds are in it’s favor.